Microsoft Is Back In The Mobile Business (MSFT, AAPL)

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Steve BallmerMicrosoft's new Windows Phone 7 Series, unveiled today, is not an iPhone killer. But it's Microsoft's best mobile offering yet, and puts Redmond back into the mobile race after years of mediocrity.

In short, it looks like Microsoft finally figured out that mobile phones are vastly different than PCs, and it stopped trying to make Windows Mobile just a tiny version of Windows 95. Gone is the silly "Start" menu on every screen, blue sky desktop background, and beveled user interface. Thank goodness.

In its place: A very simple, very clean user interface, designed purely for mobile devices. And a well-thought focus on people, social networking, photos, music, video, and games.

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